Small Business Insights

What Does Marketing Actually Cost? Here’s the Real Question to Ask Instead

It’s one of the first things we hear from business owners who are ready to finally hand over their marketing:

“Wait… how much does this actually cost?”

And fair enough. You’ve outgrown DIY. You’re juggling too many channels. You’ve hit that point where Canva, ChatGPT and your sixth “I’ll post about this later” draft just aren’t cutting it.

You know you need help. But when it comes to bringing someone (or a team) onboard, the pricing conversation can feel… like a leap.

Let’s talk about that.

Marketing Isn’t a Task. It’s a System.

If you’re comparing costs based on how many Instagram posts someone will give you per month, you’re asking the wrong question.

What you really need to know is:

“What kind of results, consistency, structure, and strategic thinking am I unlocking?”

At Project Seven, when you outsource your marketing to us, you’re not hiring one junior marketer who needs constant managing. You’re gaining a high-functioning team that runs your strategy like it’s our job… because it is.

Here’s what that actually looks like.

What You Get When You Work With a Strategic Marketing Team

This isn’t a VA posting memes or someone setting up Facebook ads and disappearing for two weeks.

You’re getting:

  • A Strategist who aligns your content and campaigns with business goals

  • A Social Manager who plans and posts with consistency (not just when inspiration strikes)

  • An Ads Specialist who monitors performance, tweaks targeting, and optimises spend

  • A Copywriter who builds email campaigns that convert, not just fill your inbox with fluff

  • A Marketing Lead who tracks performance, shows you what’s working, and makes it better every month

All under one roof, working in sync, with shared knowledge of your goals and business style.

Want to Build That In-House?

Hiring even just one of those roles properly can easily run you $5K+ per month before you add tools, onboarding, holiday cover, or the time you’ll spend managing them.

That’s not to say in-house is wrong. But if you’re looking for marketing that scales without blowing up your headcount or burning your own time… outsourcing to a team like ours isn’t just affordable. It’s efficient.

Don’t Just Ask What It Costs, Ask What It’s Worth

There are cheaper options out there. There are more expensive ones too.

But here’s the truth:

The right support isn’t a luxury. It’s the reason your next growth leap happens without you burning out in the process.

So before you ask what it costs, ask what it’s going to save you.

  • Your time

  • Your mental load

  • Your capacity to lead, sell, or build

  • Your chance to finally get consistent with your brand visibility

We work with founders who are serious about growing… and smart enough to know they don’t have to do it all themselves.

If that’s you?

We should talk.

Ready to offload your marketing?
Let’s talk about what’s holding you back.

Your next read: Brand vs. Performance Marketing: The 60/40 Split You Probably Misunderstand

Testimonials

Honestly, from what I can see [of my new website] at a quick glance, it looks absolutely amazing!! So much better than before!! I really love the new layout, as well as the headings and descriptions. Everything feels so much more user friendly and easier to navigate. I can’t thank you enough for all your help with this, it is fabulous!!

Lee Clark, Child Preschool Education

The Project Seven team are amazing! They took the load off and enabled us to focus on what we are good at; running the business. They are doing everything from book keeping, answering the phone when we can’t, invoicing to social media posting for us. It makes our “to do list” way more manageable. Thank you of everything you are doing for us!!

Ida Larsson, White Lynx Photography

The Project Seven team have been wonderful over the past few years assisting my company with various administrative services. I could not have done it without them. I highly recommend Project Seven as an exceptionally professional company with the ability to adapt to your individual company’s needs.

Mark Hurdley

The team at Project Seven recently provided their support and expertise on the production of a corporate publication. The attention to detail, creativity and professionalism are just some of the components that really made me go “WOW!” What I enjoyed the most was how they were able to take this work off my plate, and just get it done and get it done well.

Pamela Slater

I have been working with Project Seven for a few months now, and I am so happy with the work they are doing. They have taken over my sales calls, VIP group and social media, which has given back so much more of my time. I can’t recommend Project Seven enough! If you have been thinking about outsourcing some work, you won’t be disappointed!

Jade Crowe